ISRAEL-is

Our Story

ISRAEL-is was established in 2017 by three IDF officers whose post-army travels exposed them to the rampant negative views about Israel. Realizing the profound impact that sharing personal stories can have on shifting perspectives and strengthening connections, they were inspired to take action and found ISRAEL-is. Initially, the organization focused on equipping thousands of young Israelis before their big trips abroad, but as ISRAEL-is grew, it expanded its activities both in Israel and around the world.

ISRAEL-is Today

Today, ISRAEL-is leads the way in people-to-people (P2P) advocacy, uniquely tackling the challenge of improving Israel’s global image. Through direct connections, advocacy training, and cutting-edge technologies like VR and AI, we have empowered over 130,000 young ambassadors. The events of October 7th have only heightened the urgency of our mission, reinforcing our dedication to fostering meaningful global conversations and combating antisemitism and misinformation with personal, nuanced perspectives.

Mission

We believe people connect with people before they connect with ideas. That’s why the authentic, personal story of each young Israeli is the key to building connections and improving Israel’s image worldwide. ISRAEL-is brings together a vibrant community of participants, alumni and partners who are committed to this vision and actively make it a reality.

Our Team

Nimrod Palmach

CEO

Sapir Gantz Eldar

COO

Eden Sades Pareenty

CFO

Dina Lache Iacov

VP Development

Shiran Zrihen

Chief of Staff

Omer Paz

Operations Coordinator

Lior Efrati

Marketing Manager

Omer Zimmerman

Global Division Manager

Noga Ventura

Local Division Manager

Adi Weingrovski

Alumni Division Manager

Merav Barel

Social Media Manager

Shira Rosenstein

PR Manager

Yifat Van Leewen

Manager of Global Partnerships

Aviv Kurnas

Manager of Global Partnerships

Yarden Sharabi

IDF Coordinator

Adiel Cohen

Head of Influencer Academy

Adi Margolis

Content Development Coordinator

Eden Gorgi

Head of Influencer Academy

Want to join our team?

Board Members

יונתן סבוראי

Eyal Biram

General (Res.) Hagi Topolanski

Micky Rozin-Aharonson

Revital Swid

Sagi Balasha

Mordechai Sklar

Yaniv Cohen

Gil Brandes

Ori Herman

Itay Ben Horin

יונתן סבוראי

Eyal Biram

General (Res.) Hagi Topolanski

Micky Rozin-Aharonson

Revital Swid

Sagi Balasha

Mordechai Sklar

Yaniv Cohen

Gil Brandes

Ori Herman

Itay Ben Horin

Our Partners

stdf 1
talk-israel
adelis
AIPAC
AJC1
becker
ben-horin
BICEP
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fooksman
Giving Group
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jcc
JFNA
JNF - UK
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MIMUNA 1
naschitz brandes 1
olami 1
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PES 2 1
pwc 1
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rothschild 1
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sderot
UIA Sydney 1
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