This workshop is designed for soldiers who have recently enlisted and are in the early stages of their service. It highlights the significant role soldiers play in the battle for Israel’s image. Alongside their essential duties during military service, soldiers bear a great responsibility as representatives of the IDF and the State of Israel. Participants will be introduced to the challenges surrounding Israel’s image worldwide and will gain an understanding of their role in shaping it.
This workshop is for soldiers in basic training across all units who want to deepen their understanding of the challenges Israel faces in the social media era. The session offers practical advice on what to do—and what to avoid—to prevent incidents that could harm the image of IDF soldiers and the State of Israel.
